Effective Date: June 13, 2026
Last Updated: June 13, 2026
These Terms of Service ("Terms") are a binding agreement between you ("you," "your," or "Customer") and First Coast Alarm ("First Coast Alarm," "FCA," "we," "our," or "us"). They govern your access to and use of our website at fcarocks.com (the "Site"), our customer account portal, our online and recurring payment features, our text messaging program, and any other online services we make available (collectively, the "Online Services").
By accessing the Site, creating or using a customer account, enrolling in autopay, opting in to text messages, or otherwise using any of the Online Services, you agree to be bound by these Terms. If you do not agree to these Terms, do not use the Online Services.
Important — your alarm monitoring and service relationship is governed separately. The installation, sale, lease, monitoring, inspection, and servicing of your alarm system are governed by the separate written Alarm Service Agreement (or Monitoring Agreement) you signed with First Coast Alarm. These Terms govern your use of our website and online tools; they do not replace, reduce, or modify your signed Alarm Service Agreement. If anything in these Terms conflicts with your signed Alarm Service Agreement regarding the alarm services themselves, the signed Alarm Service Agreement controls.
You must be at least 18 years of age and able to form a legally binding contract to use the Online Services. By using the Online Services, you represent and warrant that you meet these requirements and that all information you provide is accurate and current. If you use the Online Services on behalf of a business or other entity, you represent that you are authorized to bind that entity to these Terms.
The Online Services may include, without limitation:
We may add, change, suspend, or discontinue any part of the Online Services at any time without notice or liability. Information on the Site is provided for general purposes and is not a guarantee of any specific product, price, availability, or result.
To use certain features, you may need to register for an account or sign in to the customer portal. You agree to:
We are not liable for any loss or damage arising from your failure to safeguard your credentials. We may suspend or terminate your account access if we reasonably believe it is being misused or if you violate these Terms.
You are responsible for paying all monitoring fees, service charges, and other amounts owed for your account, plus all applicable taxes (including Florida sales tax) and any fees described in your Alarm Service Agreement. Recurring monitoring is billed in advance on the cycle stated in your agreement or invoice (for example, monthly, quarterly, semi-annual, or annual).
If you enroll in autopay or save a payment method, you authorize First Coast Alarm (and our third-party payment processor) to store your payment information and to automatically charge your designated card or bank account (ACH) for amounts due on a recurring basis, including renewals, until you cancel autopay or your account is closed. You represent that you are authorized to use the payment method you provide.
Card and ACH payments are processed by a third-party payment processor. Your payment is also subject to that processor's terms and privacy policy. We do not store your full card or bank account number on our own systems; that information is handled by the processor. We are not responsible for the acts or omissions of the payment processor.
If a payment is declined, returned, charged back, or otherwise not honored, you remain responsible for the amount due. We may retry the charge, and you may be charged returned-payment, late, or reactivation fees as permitted by law and your Alarm Service Agreement. Non-payment may result in suspension or termination of monitoring and other services.
We may change our prices and fees. We will provide notice of price changes as required by your Alarm Service Agreement or applicable law. Your continued use of the services after a price change takes effect constitutes acceptance of the new pricing.
Cancellation of monitoring or service, and any refund or proration, is governed by your signed Alarm Service Agreement. Unless required by law or expressly stated otherwise, recurring charges already billed are non-refundable.
By providing your mobile number and opting in, you consent to receive recurring text messages from First Coast Alarm at that number, including messages sent using an automated system. Consent is not a condition of purchase. Message and data rates may apply. Message frequency varies. Reply STOP to cancel or HELP for help.
When you opt in, we may send you account, billing, service, appointment, alarm-related, and customer-care text messages, and — where you have separately consented — promotional messages. You can opt out at any time by replying STOP to any message; you will receive a confirmation and we will stop sending texts to that number (except where you re-subscribe). Reply HELP for help, or contact us at info@fcarocks.com or 904-636-7888.
Message frequency varies based on your account activity. Message and data rates may apply according to your mobile plan. Carriers are not liable for delayed or undelivered messages. We do not sell or share mobile opt-in or consent information with third parties for their own marketing purposes; for details, see our Privacy Policy. Your participation is also subject to the Telephone Consumer Protection Act (TCPA) and applicable carrier and CTIA guidelines.
By using the Online Services, you consent to receive communications from us electronically — including by email, text message, and notices posted within the Site or portal — and you agree that all agreements, notices, disclosures, and other communications we provide electronically satisfy any legal requirement that such communications be in writing. You consent to the use of electronic records and electronic signatures in connection with the Online Services.
Consent to be contacted. When you contact us, request a quote or service, submit a form, or otherwise provide your telephone number or email address, you agree that First Coast Alarm may call, text, and email you at the contact information you provide in order to respond to and follow up on your request and to provide quotes, scheduling, account, and service-related information — including by automated dialing or texting technology. Consent to receive these communications is not a condition of purchasing any goods or services. Standard message and data rates may apply, and message frequency varies. Promotional or marketing calls and texts are sent only with your separate prior express consent (for texts, see the SMS program in Section 6). You may opt out of marketing texts at any time by replying STOP, and you may ask to be added to our internal do-not-call / do-not-text list by contacting us at info@fcarocks.com or 904-636-7888. This Section does not modify the notice or contact provisions of your signed Alarm Service Agreement.
The following disclaimers apply to the alarm and monitoring services and supplement (and do not replace) the disclaimers in your Alarm Service Agreement.
Alarm and monitoring systems are designed to reduce certain risks, but they cannot and do not guarantee that loss, damage, injury, burglary, fire, or other events will be prevented or detected. A security or fire system is a deterrent and detection aid only — it is not a guarantee of safety or protection.
Monitoring depends on systems and parties outside our control, including telephone, cellular, internet, and electrical service, third-party central monitoring stations, and the response (or non-response) of police, fire, medical, or other emergency authorities. Interruptions, outages, signal failures, or delays in any of these can prevent a signal from being received or acted upon, and we are not responsible for such failures or for the conduct of any third party.
You are responsible for obtaining and maintaining any alarm permit or registration required by your municipality and for any false-alarm fees, fines, or penalties assessed by any governmental authority, except to the extent your Alarm Service Agreement provides otherwise.
FIRST COAST ALARM IS NOT AN INSURER AND DOES NOT PROVIDE INSURANCE. The amounts you pay are based on the value of the services we provide and are not related to the value of your property or the property of others on your premises. You are responsible for obtaining insurance covering loss, damage, or injury to persons or property. You agree to look exclusively to your insurer to recover for any such loss, damage, or injury.
To the fullest extent permitted by law, you, on behalf of yourself and your insurer(s), waive all rights of subrogation and any claim against First Coast Alarm that is or could be covered by insurance.
To the fullest extent permitted by law, the Online Services are provided "as is" and "as available," without warranties of any kind, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. We do not warrant that the Online Services will be uninterrupted, timely, secure, error-free, or free of viruses or other harmful components, or that any defects will be corrected. No advice or information, whether oral or written, obtained from us creates any warranty not expressly stated in these Terms.
TO THE FULLEST EXTENT PERMITTED BY LAW, FIRST COAST ALARM AND ITS OWNERS, OFFICERS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, DATA, GOODWILL, OR PROPERTY, ARISING OUT OF OR RELATING TO THE ONLINE SERVICES OR THESE TERMS, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
If, notwithstanding the provisions above, First Coast Alarm is found liable for any loss or damage arising from a failure of the Online Services, equipment, or monitoring in any respect, its total liability shall be limited, as liquidated damages and not as a penalty, to the greater of (a) $500 or (b) the amount you paid us for the Online Services in the twelve (12) months preceding the event giving rise to the claim — this being the agreed and exclusive remedy. The parties agree that actual damages would be difficult to determine and that this amount is a reasonable estimate. To the extent your signed Alarm Service Agreement specifies a different limitation of liability for the alarm or monitoring services, that limitation controls for those services.
Some jurisdictions do not allow the exclusion or limitation of certain damages, so some of the above limitations may not apply to you. Nothing in these Terms limits liability that cannot be limited under applicable law.
To the fullest extent permitted by law, you agree to defend, indemnify, and hold harmless First Coast Alarm and its owners, officers, employees, and agents from and against any and all claims, demands, suits, losses, damages, fines, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to: (a) your use of the Online Services; (b) your violation of these Terms or any applicable law; or (c) any claim brought by a third party (including any subrogation claim by your insurer or any other person's insurer, and any claim for loss, damage, or injury to persons or property) arising out of or relating to the services, the alarm system, or any alleged failure of the services or system, regardless of whether the claim is based on negligence, breach of contract, or any other theory.
You agree not to use the Online Services to:
The Site and its content — including text, graphics, logos, images, software, and the "First Coast Alarm" name and marks — are owned by or licensed to First Coast Alarm and are protected by intellectual property laws. We grant you a limited, revocable, non-exclusive, non-transferable license to access and use the Online Services for your own personal or internal business account purposes. You may not copy, reproduce, distribute, modify, or create derivative works from our content without our prior written permission.
The Online Services may link to or rely on third-party websites and services (such as our payment processor). We do not control and are not responsible for the content, products, policies, or practices of any third party. Your use of a third party's services is governed by that third party's terms and privacy policy.
PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT AND TO HAVE A JURY TRIAL, AND REQUIRES INDIVIDUAL ARBITRATION INSTEAD OF CLASS ACTIONS.
Agreement to arbitrate. You and First Coast Alarm agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Online Services — whether based in contract, tort, statute, or any other legal theory — will be resolved by binding individual arbitration, and not in court, except as stated below. The Federal Arbitration Act governs the interpretation and enforcement of this section.
How arbitration works. The arbitration will be administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, by a single arbitrator. The arbitration will take place in, or be conducted by telephone or video for the convenience of a Customer located in, the State of Florida. The arbitrator's decision will be final and binding and may be entered as a judgment in any court of competent jurisdiction.
Class action waiver. All claims must be brought in your individual capacity, and not as a plaintiff or class member in any purported class, collective, consolidated, or representative proceeding. The arbitrator may not consolidate more than one person's claims and may not preside over any form of class or representative proceeding. You and First Coast Alarm waive any right to a jury trial.
Exceptions. Either party may (a) bring an individual claim in small-claims court if it qualifies, and (b) seek injunctive or equitable relief in a court of competent jurisdiction to protect its intellectual property or to address unauthorized access to or misuse of the Online Services.
30-day opt-out. You may opt out of this arbitration agreement by sending written notice of your decision to opt out to info@fcarocks.com or PO Box 24824, Jacksonville, FL 32241 within 30 days after you first accept these Terms. Your notice must include your name, account information, and a clear statement that you wish to opt out of arbitration. Opting out will not affect any other part of these Terms.
If any portion of this Section 16 is found unenforceable, the remainder will remain in effect, except that if the class action waiver is found unenforceable as to a particular claim, that claim (and only that claim) will proceed in court.
These Terms and any dispute arising out of or relating to them or the Online Services are governed by the laws of the State of Florida, without regard to its conflict-of-laws rules. Subject to the arbitration agreement above, any claim that proceeds in court will be brought exclusively in the state or federal courts located in Florida (Duval County or St. Johns County), and you consent to the personal jurisdiction of those courts.
We may suspend or terminate your access to the Online Services at any time, with or without cause or notice, including if you violate these Terms. You may stop using the Online Services at any time. Termination of online access does not by itself terminate your Alarm Service Agreement, which is governed by its own terms. Provisions that by their nature should survive termination — including Sections 9 through 17 and 19 — will survive.
We may update these Terms from time to time. When we do, we will post the revised Terms on this page and update the "Last Updated" date above. Material changes may also be communicated by email or through the portal. Your continued use of the Online Services after the revised Terms take effect constitutes your acceptance of them.
If you have any questions about these Terms, please contact us:
First Coast Alarm
Email: info@fcarocks.com
Phone: 904-636-7888
Mailing Address:
PO Box 24824
Jacksonville, FL 32241
Office Address:
111 Canal Blvd
Ponte Vedra Beach, FL 32082
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